Beauty

Private equity firms will get comfortable with small beauty brands in 2020

Faced with steep competition and record buyout prices for beauty brands, private equity firms will get more creative with their investment strategies in the coming year. Despite the indie beauty boom, there are currently few middle-market-sized companies available for sale, which pushes up prices and could potentially cause a pricing bubble. Recent, notable private-equity deals […]

Marketing

An Introduction to Digital Marketing Analytics for Law Firms

Analytics is the science behind the art of digital marketing and is an invaluable part of any law firm’s marketing strategy.  Digital analytics can provide a wealth of information that not only tells you how effective your digital channels are, but if analyzed properly, can provide fact-based information that can help identify prospect behavior and […]

MBA

These MBA Students Are Learning From Top Firms Like Coca-Cola, McKinsey & Microsoft

St Gallen MBAs explore trending topics like cryptocurrency on visits to tech hubs The market for MBA programs is super-competitive. Business schools know that if they want to stand out from the crowd, they need to keep their courses fresh and relevant. And students want unforgettable, professionally rewarding experiences. They don’t just want to learn the theory of […]