MBA

Top One-Year MBA Courses In The USA

One-year MBA programs are almost the standard at business schools in Europe and Asia. INSEAD’s 10-month MBA has been ranked in the top-five in the world by the Financial Times for five consecutive years. But the traditional, two-year, full-time MBA is still the flagship program for most business schools in the United States. The two-year […]

Marketing

The most powerful marketing words your small business should be using

As I scroll through my inbox,  I am greeted by a plethora of phrases that share a common message. “Last Chance!” “VIP Access!” “Limited Time!” The businesses differ, but the goals are the same: Click this link. Now.  I find myself romanced by the latter. I don’t want to miss out as the subject line implies. […]

Marketing

What artificial intelligence means for the future of marketing: Deepak Pargaonkar, Salesforce

Digital transformation is no longer just jargon, but is in fact now the new norm that is being adopted by enterprises to thrive in the industry. Utilizing new age technologies like artificial intelligence has become imperative to provide enhanced customer experience. In an interview with DataQuest, Deepak Pargaonkar, vice president, solution engineering, Salesforce, talks about why […]

Beauty

Beauty Tips: Use These 5 Things On The Face Before Sleeping, Your Beauty Will Increase Overnight

If you do not have time to take care of your skin in the daybreak, then do not worry. You can increase the beauty of your skin by taking some care before using Overnight Beauty Tips at night. Yes, before sleeping in the night, there are some things that you can use on your face. These are […]

Education

True Education and not Literacy is the Need of the Times

What does it take from a seven year old to draw a picture of an orange tree? Does it only need the drawing skills or does it also require something more? Does it need the faculty of fine observation, the eyes which are trained to look at minute details? As educationalists or parents, we need […]

MBA

4 Famous MBAs Who Have Ruined The World

As you walk through the doors of Harvard Business School, on the crest which sits atop the building reads ‘Veritas’, the Latin word for truth. The word truth is recurrent through many business school and university mottos. The truth, however, can be bent, twisted, and even discarded. Whether for personal gain or for self-preservation, it’s not […]

Marketing

The new face of B2B marketing

The internet has re-imagined the way brands engage with customers. And, this holds true not only in the B2C space, but also in the B2B one. As revealed in a study conducted by Accenture and SAP Hybris, the expectations of B2B buyers are increasingly being influenced by their experiences as consumers. In other words, B2B customers want […]

Marketing

The Indian market is strategically important to us: Ogburn of HPE

In an interaction with Mint, Chris Ogburn, Vice President, Worldwide Geography Marketing at enterprise technology company HPE (Hewlett Packard Enterprise) who was in Mumbai to address the company’s Discover More event, spoke about the importance of the India as a market for HPE, the next big opportunity in enterprise technology services and how the company’s latest […]

Marketing

For OMCs, marketing segment steals the show in the March quarter, but refining remains a drag

Gains from the marketing segment helped state-run oil marketing companies (OMCs) including Bharat Petroleum Corp. Ltd, Hindustan Petroleum Corp. Ltd and Indian Oil Corp. Ltd make up for the muted performance of the refining segment in the March quarter. Marketing margins of OMCs for the March quarter were higher than expected, as these companies had not passed on the drop in […]

Gadgets

Health insurance remains one of the under-penetrated segments in India

Health insurance remains one of the under-penetrated segments in India with only 25-30% of Indians having health insurance. However, like in every other field, technology is likely to play an integral part even in the insurance sector. Even the insurance regulator is batting for the use of wearable devices for life and health insurance policies which […]